The extraordinary McSweeney's have teamed up with Jordan Crane to create this innovative new children's book. There is much talk of how the publishing world will evolve at present, and here is yet another example that it's full of surprises. (And not always of the digital nature.)
The Fantastic Flying Books of Mr. Morris Lessmore iPad App Trailer from Moonbot Studios on Vimeo.
If you haven't seen the Morris Lessmore app yet, you must watch the trailer above, it's beautifully made.
Also, some very welcome news on The Bookseller that Channel 4 may be launching a children's book club. Fingers crossed it all goes ahead!